We wanted a logo that was both professional and playful. We settled on a lowercase "b" shape with an embedded leaf. The typeface is rendered in Futura PT. 

Our website was a collaborative effort between myself and our on-staff developer. Since our budget was small, we designed the site to be streamlined. We utilized creative photography and a clean, streamlined user interface to make the website both appealing and easy to navigate. 

Icons were developed to reflect the various functions the company performed, as well as the supplemental insurance products it offered the employees of its clients. In all, I designed over 2 dozen icons for use on the website and across marketing media. 

I produced numerous brochures, flyers and email campaigns for the company. We wanted to make our products more aesthetic to stand out in an industry that traditionally values function over form.